the inside scoop on amika:
brooklyn lifestyle, all things hair.
debunking
product myths +
serving look inspo, one strand at a time.
PRODUCTS
So, your strands are in need of a little extra TLC…mask and you shall receive! Whether you’re craving hydration, damage repair, or a boost of...read more
PRODUCTS
If you’re a friend of ours, you know how much we love talking about the importance of hair hydration. How could we not? It’s the...read more
PRODUCTS
We all want our haircare routine to bring out the best in our strands—whether it’s enhancing tight textures, smoothing split ends, or healing damage from...read more
PRODUCTS
To celebrate another year of partnership with HairToStay, our bestselling the wizard silicone-free detangling primer is now available in NEW limited-edition packaging. For every bottle...read more
PRODUCTS
It’s time to moisturize your mane. Similarly to your favorite moisturizer you use on your face or body, your hair needs a good moisturizer too....read more
PRODUCTS
Your strand symptoms: brittle, dull, hay-like hair. The diagnosis: here’s where it gets tricky...your hair could be dry, damaged, or both. To reach the final...read more
PRODUCTS
Sometimes all your strands need is a solid hair mask. It’s the perfect addition to your “everything shower.” Our pro tip is letting the mask...read more
PRODUCTS
We might sound like a broken record here, but the summer weather can really wreak havoc on our strands. The good news? There are deep...read more
PRODUCTS
Psst…something new has arrived, and it’s not what you’re thinking. We’ve heard you all asking for more of our signature scent, and we agree. Not...read more
PRODUCTS
We’ll be the first to admit, we love a good old-fashioned blow out. Beachy waves? Sign us up! A straight and sleek finish? Yes, please....read more
PRODUCTS
Dry hair? It’s time to take five with our NEW hydro rush intense moisture mask. The newest addition to our hydration heroes has arrived, and...read more
PRODUCTS
Fun fact: Frizzy hair is one of the most asked about hair concerns, especially in the summer months (shoutout to our bestie, humidity). While we...read more
OFFERS
obé x amika giveaway
enter for chance to win obé x amika goodie bag + unlock 20% off any perk up dry shampoo
BY SIGNING UP YOU AGREE TO RECEIVE MARKETING COMMUNICATIONS FROM AMIKA. YOU CAN UNSUBSCRIBE AT ANY TIME. GIVEAWAY CLOSES 11:59 PM EDT ON 10/28/22. 10 WINNERS WILL BE SELECTED AT RANDOM ON 10/31/22 AND NOTIFIED BY EMAIL. COUPON CODE WILL BE SENT TO EMAIL IMMEDIATELY UPON ENTRY AND CANNOT BE COMBINED WITH ANY OTHER OFFERS.
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