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5 things Instagram made me buy
Who else does the majority of their shopping on Instagram? Gone are the days of window shopping at t...
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Christopher John Rogers fashion show: come backstage with amika
photo: @aaronweiss
Two years after his last IRL show, Christopher John Rogers returned to the runwa...
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go backstage at NYFW with amika Global Artistic Director Naeemah LaFond
On Sept. 8, amika was lucky enough to play a part in Susan Alexandra’s Spring/Summer 2023 show at Ne...
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amika shampoo + conditioner ingredients
We’re pulling back the hood and diving deep into what makes up our performance-packed shampoos and c...
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an amika hair mask for every ask
Sometimes all your strands need is a solid hair mask. It’s the perfect addition to your “everything ...
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meet the team: how our ecommerce coordinator embraces her Hispanic heritage
For Hispanic heritage month, we heard from a few of our team members and stylists about what their H...
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you asked, our stylists answered
It’s the summer of prioritizing our strands over here at amika, and what better way to do that than ...
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wash day the amika way
You heard it here first—a healthy hair routine starts in the shower. First, pick your shampoo and co...
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the best shampoo and conditioner for your hair
The foundation of every healthy head of hair is a good shampoo and conditioner duo. Different hair w...
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recipients are in: Beauty Changes Lives x amika team up
As a salon-raised brand, it’s our purpose to give back to the stylist community and make a differenc...
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meet amika’s new hydro rush intense moisture mask
Dry hair? It’s time to take five with our NEW hydro rush intense moisture mask. The newest addition ...
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how to moisturize your hair
It’s time to moisturize your mane. Similarly to your favorite moisturizer you use on your face or bo...
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