color collection
introducing the protector collection
- the protector
color protect + strengthen treatment
Rated 4.9 out of 5 stars. 143 reviews.$16.00-$34.00 - the protector
color protect + strengthen shampoo
Rated 5.0 out of 5 stars. 155 reviews.$30.00-$79.00 - the protector
color protect + strengthen conditioner
Rated 4.9 out of 5 stars. 152 reviews.$30.00-$79.00
the pro pov
celebrity colorist Laura Rugetti shares why the protector color protect + strengthen collection is essential in her kit
heat, UV + chlorine? no sweat
meet the protector
the 3-step system that locks in color + leaves hair strong, shiny + smooth.
take our quiz to perfect (+protect) your color routine
your hair, your unique needs.
choose the routine that's right for you.
- 1
step 1
gently cleanse + protect
gently cleanses + prevents color fade for up to 40 washes*
11x stronger hair + 91% less breakage*
$30.00 - 2
step 2
nourish + protect
gently cleanses + prevents color fade for up to 40 washes*
11x stronger hair + 91% less breakage*
$30.00 - 3
step 3
treat + protect
5.2x stronger hair with 81% less breakage**
reduces color fade + shift from up to 15 hours of UV exposure**
$34.00 - 4
step 4
extend beyond wash day
clinically proven to remove oil.*
restores volume: brings flat hair back to life + provides a voluminous 'oomph' without feeling gritty.
$29.00
*CLINICALLY PROVEN WHEN SHAMPOO + CONDITIONER ARE USED TOGETHER AS A SYSTEM.
**CLINICALLY PROVEN.
FAQ
is the protector shampoo suitable for bleached hair?
those with bleached blonde, gray + silver hair should reach for our bust your brass collection instead to help tone + reduce breakage. to help repair chemical damage, choose the kure strength repair collection.
do i need to use the protector color protect + strengthen treatment?
using the protector shampoo + conditioner will already help extend your color long past your salon appointment. adding in the protector color protect + strengthen treatment provides even more protection, as it reduces color fade + shift from up to 15 hours of UV exposure* + delivers 7.9x more detangled + moisturized hair*.
*clinically proven.
should i use the protector treatment on wet or dry hair?
you can use the protector treatment on both wet and dry hair! apply it to wet hair before heat styling, or spritz it evenly on dry hair before you head to the pool or spend time in the sun to protect against UV + chlorine.
what is the amika signature scent?
an uplifting blend of bright pink grapefruit, juicy apricot + warm vanilla.