every haircare routine needs a hero
conquer every concern with clinically proven shampoos + conditioners.
share your hair goals + get a personalized plan in just a few clicks.
mirrorballhigh shine + protect antioxidant shampoo
Rated 4.6 out of 5 stars581 Reviews$26.00-$68.00
mirrorballhigh shine + protect antioxidant conditioner
Rated 4.7 out of 5 stars439 Reviews$26.00-$68.00
hydro rushintense moisture conditioner for dry hair
Rated 4.7 out of 5 stars791 Reviews$12.00-$68.00
- the kure strength repair shampoo
forever friend bottle + pouch duo
Rated 4.9 out of 5 stars35 Reviews$45.00$56.00 - the kure strength repair conditioner
forever friend bottle + pouch duo
Rated 4.9 out of 5 stars34 Reviews$45.00$56.00 
power your shower
with clinically proven shampoos + conditioners
0x
more volume*
*clinically proven, when using big hit shampoo + conditioner together as a system.
#0
more conditioned*
*clinically proven, when shampoo + conditioner are used together as a system.
0%
less breakage*
*clinically proven, when shampoo + conditioner are used together as a system.
0x
more hydration*
*clinically proven, when shampoo + conditioner are used together as a system.
0%
more shine*
*clinically proven, when shampoo + conditioner are used together as a system.
power your hair's potential
with a custom shampoo + conditioner routine that's just-right for your strands.
our superfruit soul: sea buckthorn
you may not know this, but in every amika formula you’ll find our signature superfruit ingredient—sea buckthorn.
known as 1 of earth’s most potent, omega-rich plant sources, this superfruit berry nourishes strands, scalp + skin while restoring lipids in the hair to help increase shine, manageability, softness + strength.
pal to the planet
purchase your favorite shampoo + conditioner in our refillable pouch size + pair it with our forever friend reusable bottle to make wasteful wash days a thing of the past.
using forever friend bottles + refill pouches reduced environmental impact by 98%.*
*after using 1 forever friend bottle with 1 sustainable pouch for 2 years, compared to 2 PCR bottles.
who’s your wash day hero?
discover the mane character of your wash day with shampoo + conditioner formulas made to match you + everything your hair needs, wants + loves.
FAQ
are all amika shampoos + conditioners vegan?
yes! all amika shampoos + conditioners are vegan.
are all amika shampoos + conditioners safe for keratin, brazilian, or other chemically treated hair?
yes! our shampoos + conditioners are suitable for keratin, brazilian, or other chemically treated hair.
are amika all shampoos + conditioners color safe?
yes! our shampoos + conditioners are suitable for color-treated hair.
what is the amika signature scent?
an intoxicating blend of warm vanilla, spicy sweet clover + fresh citrus.
how are forever friend shampoo + conditioner bottles better for the planet than regular PCR bottles?
after using the forever friend bottle for 1 year, your environmental impact* is reduced by 69% compared to 2 PCR bottles. *generated from sustainable minds software.
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