soulfood nourishing mask, the wizard silicone-free detangling primer, and perk up dry shampoo

signature nourishing collection

haircare essentials filled with super stuff only, including amika's secret sauce, nutrient-rich sea buckthorn. your hair will thank you later.
  • normcore

    signature shampoo

    4.8
    Rated 4.8 out of 5 stars
    3,170 Reviews
    $10.00
    -
    $63.00
  • normcore

    signature conditioner

    4.9
    Rated 4.9 out of 5 stars
    2,843 Reviews
    $10.00
    -
    $63.00
  • soulfood

    nourishing hair mask

    4.9
    Rated 4.9 out of 5 stars
    2,612 Reviews
    $14.00
    -
    $55.00
  • the wizard detangling primer 150ml
    NEW
    the wizard

    detangling primer

    4.9
    Rated 4.9 out of 5 stars
    3,533 Reviews
    $10.00
    -
    $90.00
  • the wizard

    silicone-free detangling hair primer

    4.8
    Rated 4.8 out of 5 stars
    916 Reviews
    $10.00
    -
    $31.00
  • perk up

    talc-free dry shampoo

    4.8
    Rated 4.8 out of 5 stars
    1,431 Reviews
    $15.00
    -
    $40.00
  • amika perk up plus extended clean dry shampoo in 5.3 oz / 199 ml size
    perk up plus

    extended clean dry shampoo

    4.8
    Rated 4.8 out of 5 stars
    985 Reviews
    $16.00
    -
    $43.00
  • amika perk up ultra oil control dry shampoo 5.3 oz bottle
    NEW
    perk up ultra

    oil control dry shampoo

    4.6
    Rated 4.6 out of 5 stars
    257 Reviews
    $16.00
    -
    $30.00
  • blockade

    heat defense hair serum, heat protectant serum

    4.9
    Rated 4.9 out of 5 stars
    904 Reviews
    $28.00
  • 4.8
    Rated 4.8 out of 5 stars
    673 Reviews
    $30.00
  • supernova

    moisture and shine hair cream

    4.8
    Rated 4.8 out of 5 stars
    742 Reviews
    $28.00
  • NEW
    super-sized signature set

    normcore shampoo and conditioner + soulfood mask

    4.9
    Rated 4.9 out of 5 stars
    224 Reviews
    $88.00
  • super-sized signature set | normcore shampoo and conditioner + wizard
    save$38
    super-sized signature set

    normcore nourishing shampoo + conditioner + the wizard detangling primer

    $115.00
    $153.00
  • super-sized signature set | normcore shampoo and conditioner + wizard silicone free
    save$39
    super-sized signature set

    normcore nourishing shampoo + conditioner + the wizard silicone-free detangling primer

    $118.00
    $157.00
  • perk up

    dry shampoo sample set

    4.8
    Rated 4.8 out of 5 stars
    16 Reviews
    $10.00
  • perk up ultra dry shampoo sample set of 5 .75oz
    perk up plus

    extended clean dry shampoo sample set

    4.9
    Rated 4.9 out of 5 stars
    24 Reviews
    $10.00
  • nourish trial kit | 3packs of 20ml normcore  signature shampoo, conditioner, soulfood nourishing mask + perk up dry shampoo
    nourish trial kit

    normcore signature shampoo, conditioner, soulfood nourishing mask + perk up dry shampoo

    5.0
    Rated 5.0 out of 5 stars
    6 Reviews
    $10.00
  • amika signature saviors essential trial set box
    NEW
    signature saviors

    essential trial set

    5.0
    Rated 5.0 out of 5 stars
    4 Reviews
    $30.00
  • A product image of Amika's 'Mission Minis' bestsellers set in pink and orange packaging. The box displays three travel-size products: Perk Up Dry Shampoo, The Wizard Detangling Primer, and Soulfood Nourishing Mask. The design is vibrant and playful with a retro-inspired theme.
    save$14
    NEW
    mission: minis

    bestsellers set

    4.9
    Rated 4.9 out of 5 stars
    16 Reviews
    $30.00
    $44.00
  • A product image of Amika's 'Next-Level Nourishment' signature routine set in bright orange and pink packaging. The box displays three full-size products: Normcore Signature Shampoo, Normcore Signature Conditioner, and Soulfood Nourishing Mask. The design is vibrant with a retro-inspired theme.
    save$28
    NEW
    next-level nourishment

    signature routine set

    4.9
    Rated 4.9 out of 5 stars
    43 Reviews
    $54.00
    $82.00
perk up after
normcore signature shampoo after
normcore signature shampoo after
clinical claims
three soulfood nourishing mask jars
0x
more moisturized†
†clinically proven after one use
model after using perk up
0%
said hair was softer and looked healthy*
*based on consumer testing of 30 participants when using soulfood mask
perk up dry shampoo
0%
agreed perk up absorbs hair oil**
**based on consumer testing of 30 participants using perk up dry shampoo
brown gradient
sea buckthorn ingredient spotlight

amika's secret sauce: sea buckthorn

there are many reasons we consider our sustainably sourced sea buckthorn our secret sauce. for starters, it's a nutrition powerhouse for hair. it's one of the most potent natural ingredients on the planet and it is one of the few known plant sources of the fatty-acid Omega 7. the superfruit is loaded with 15 times more vitamin C than an orange and 3 times more vitamin A than a carrot, making it the ultimate holy grail ingredient for healthier hair and scalp.

watch and learn

perk up your hair with our best-selling dry shampoo. voted #1 prestige dry shampoo in the US - size 5.3oz / 232ml*.

FAQ

what is the amika signature scent?

an intoxicating blend of warm vanilla, spicy sweet clover, and fresh citrus.

is the signature collection cruelty free?

yes, all amika products are cruelty free.

how do I recycle?

TerraCycle® and amika joined forces to create a free national recycling program from amika's non-aerosols! Save your empties, print a free shipping label, and send back your packaging to give it a new life! learn more and sign up here.

is the signature collection vegan?

yes, the signature collection is certified vegan.

what hair types is the signature collection good for?

it is great for all hair types!

what type of hair does perk up dry shampoo work best on?

perk up dry shampoo works on all hair types. here at amika, we believe all hair is welcome. from curly to color-treated, this product is safe and effective for all.

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about our signature collection

for fine to medium hair types 1-2C. hydration essentials for every stage in your hair care routine.packed with vitamins + antioxidants, these tried and true products are here to nourish and soften for healthier-looking strands.​