ingredients

welcome to our ingredient guide! here, we're pulling back the hood + deep-diving into what makes our performance-packed haircare so effective.

understanding ingredient categories

fragrances -

fragrances are the aromatic ingredients behind our signature amika scent—aka the reason your mood feels brighter, your hair smells incredible + the compliments keep rolling in.

preservatives -

preservatives help your haircare stay fresh from unboxing to the final pump. basically: no funky smells, no weird textures—just the formula you love, every time.

cleansers -

cleansers are the hardworking ingredients that make your shampoo…well, shampoo. they sweep away buildup, oil + dirt leaving you with that “ahh, finally fresh” feeling.

moisturizers + emollients -

moisturizers + emollients are your heroes for head-to-toe hydration: they pull in moisture, target dryness + soften your strands + skin.

conditioners -

conditioners help fight frizz, boost shine + make your hair behave (in the best way!). they’re the reason everything feels silky after you rinse.

solvents -

solvents make sure every pump, spritz + dollop is consistent. they dissolve + distribute ingredients so your hair + skin can soak up *every* benefit.

functionals -

functionals shape the texture, thickness, slip + stability of your fave formulas to make sure your mask stays creamy, your spray stays fine + your shampoo lathers just right.

performance ingredients -

performance ingredients are the MVPs of the beauty world, delivering real-deal results like strength repair, humidity protection + intense hydration for a transformation you can see, feel + love.

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image of sea buckthorn berries and the hair oil

our superfruit soul

our signature ingredient, superfruit sea buckthorn, is sourced from a certified organic farm in Tibet that promotes sustainable harvesting.
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