Correct as you cleanse with this deeply moisturizing shampoo, formulated with keratin and wheat protein for stronger looking and feeling hair.
Hydrolyzed Keratin - help to improve moisture retention while giving hair softness, shine, and bounce.
Hydrolyzed Wheat Protein - derived from whole wheat, this protein increases the hair's ability to retain moisture for revitalized, shiny hair with improved manageability
Avocado Oil - full of protein, vitamin A, D, E, B6, amino acids, folic acid and minerals that promotes smooth and moisturized hair
Free of sulfates, parabens, phthalates, mineral oil, petrolatum and artificial colors
Cruelty-free
Safe for color-treated, Brazilian-treated and keratin-treated hair
Wet hair and massage from roots to ends. Rinse thoroughly and follow with The Kure Repair Conditioner or The Kure Intense Repair Mask
Water/Eau/Aqua, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Glycerin, Disodium Cocoamphodiacetate, Sodium Chloride, Fragrance/Parfum, PEG-7 Glyceryl Cocoate, Polysorbate 20, Glycol Distearate, Glycol Stearate, PEG-12 Dimethicone, PEG-150 Distearate, Polyquaternium-10, Butylene Glycol, Citric Acid, Disodium EDTA, Persea Gratissima (Avocado/Avocat) Oil, Hydrolyzed Keratin, Hydrolyzed Wheat Protein, Cocoyl Hydroxyethyl Imidazoline, Glycol, Sodium Glycolate, Propylene Glycol, Chamomilla Recutita (Matricaria/Matricaire) Flower Extract, Lavandula Angustifolia (Lavender/Lavande) Flower Extract, Rosmarinus Officinalis (Rosemary/Romarin) Leaf Extract, Benzyl Alcohol, Dehydroacetic Acid, Hippophae Rhamnoides (Sea Buckthorn/Argousier) Seed Oil, Phenoxyethanol, Butylphenyl Methylpropional, Limonene, Hydroxycitronellal, Hydroxyisohexyl 3-Cyclohexene Carboxaldehyde, Citronellol
*formerly Triple Rx Shampoo - same formula you love with a new name and look!*
**need liter pumps? add them separately here**
try our flash instant shine mask for moisture + shine in just 60 seconds!
use code FLASH for a free mini
shop now
