amika styling products with hair blow dryer brush 2.0
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amika predicts: hair looks headlining the 2023 festival season

We’re halfway through April, which means music festival season is upon us (we can’t believe it eithe...
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Kim Petras posing on Met Gala red carpet
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amika goes behind the scenes of the Met Gala 2023

photo: Getty Images + John Shearer One of the biggest nights of fashion has come and gone once agai...
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travel sized products
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3 ways to prep your wedding hair

Dust off your something old, something new, something borrowed, and something new--wedding season is...
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model holding on lock high hold wax in front of face
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amika's NEW on lock high hold hair wax

Hold up…we have a NEW styling product added to our hold collection. Meet on lock high hold hair wax!...
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model pouring shampoo refillable pouch into forever friend bottle
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amika + the planet are friends forever

Happy Earth Month! While we’re a firm believer in practicing sustainable responsibility all year rou...
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fadeblock before and after picture
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how to maintain your hair color and highlights

For our newest launch (welcome to the world fadeblock pre-shampoo color seal!), we asked our friend ...
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fadeblock pre-shampoo color seal, dream routine overnight hydration treatment, and reset pink charcoal cleansing scalp oil
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end-of-summer hydrated hair routine

August has entered the chat: Aka. that transitional time where you don’t know whether to slather on ...
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stop asian hate text block
amika universe

support and educational resource for the AAPI community and allies

amika stands with the AAPI community and will continue to denounce racism of any kind. Our hearts an...
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perk up dry shampoo and perk up plus dry shampoo
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when to use perk up dry shampoo vs. perk up plus extended clean dry shampoo

Have you been keeping up with perk up? Our dry shampoo collection consists of two dry shampoos—the b...
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pledge to be net zero by 2030 graphic
amika universe

an interview with amika’s sustainability specialist

Happy Earth Day! For those of you who know us, you know that going green is one of the top initiativ...
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Top Gloss Shine Spray
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shine bright with top gloss shine spray

Remember those early 2000’s shampoo commercials where the model’s mane is swishing back and forth in...
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repair collection product line
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break up with hair breakage

Show your hair you care by breaking up with your breakage this Valentine’s Day. According to an amik...
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