the strand

the inside scoop on amika:
brooklyn lifestyle, all things hair.
debunking product myths +
serving look inspo, one strand at a time.

oddly satisfying content to watch while social distancing

So, if you’re anything like us, maybe you have some anxieties about isolation and the future of our economy. Our team has learned that it’s crucial to take things day by day for your mental health. It’s good to be prepared, but it isn’t good to rile yourself up thinking about all of the what if’s. That’s why we wanted to give you some recommendations on videos you can watch INSIDE (social distancing is still as important as ever) to take your mind off of things and stay calm. Without further ado….

ASMR hair content

makeup application

oddly satisfying

By Becca King, community manager

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