amika model with brunette, straight hair in front of an orange background and wearing an orange shirt

straight hair products

  • mirrorball | high shine + protect antioxidant shampoo
    mirrorball

    high shine + protect antioxidant shampoo

    Rated 4.6 out of 5 stars. 759 reviews.
    $28.00
    -
    $70.00
  • mirrorball | high shine + protect antioxidant conditioner
    mirrorball

    high shine + protect antioxidant conditioner

    Rated 4.8 out of 5 stars. 650 reviews.
    $28.00
    -
    $70.00
  • bust your brass | toning + strength repair mask
    bust your brass

    toning + strength repair mask

    Rated 4.9 out of 5 stars. 595 reviews.
    $44.00
  • rescue team | hair routine trial set
    save$18
    rescue team

    hair routine trial set

    Rated 4.9 out of 5 stars. 398 reviews.
    $32.00
    $50.00
  • hair blow dry brush 2.0 | 2-in-1 hair styling tool
    hair blow dry brush 2.0

    2-in-1 hair styling tool

    Rated 3.7 out of 5 stars. 253 reviews.
    $100.00
  • on lock | high hold hair wax
    on lock

    high hold hair wax

    Rated 4.6 out of 5 stars. 84 reviews.
    $30.00
  • the kure strength repair shampoo | forever friend bottle + pouch duo
    save$9
    the kure strength repair shampoo

    forever friend bottle + pouch duo

    Rated 4.9 out of 5 stars. 93 reviews.
    $47.00
    $56.00
  • the kure strength repair conditioner | forever friend bottle + pouch duo
    save$11
    the kure strength repair conditioner

    forever friend bottle + pouch duo

    Rated 5.0 out of 5 stars. 119 reviews.
    $45.00
    $56.00
  • super-sized iconic volume bundle | big hit volumizing shampoo + conditioner + rising star volumizing spray
    save$37
    super-sized iconic volume bundle

    big hit volumizing shampoo + conditioner + rising star volumizing spray

    Rated 5.0 out of 5 stars. 2 reviews.
    $147.00
    $184.00
  • iconic volume wash + style set | big hit volumizing shampoo + conditioner + rising star volumizing spray
    save$9
    iconic volume wash + style set

    big hit volumizing shampoo + conditioner + rising star volumizing spray

    Rated 5.0 out of 5 stars. 2 reviews.
    $79.00
    $88.00
  • signature saviors | essential trial set
    signature saviors

    essential trial set

    Rated 4.9 out of 5 stars. 97 reviews.
    $30.00
  • superfruit star | lightweight hair styling + heat defense oil
    superfruit star

    lightweight hair styling + heat defense oil

    Rated 4.9 out of 5 stars. 682 reviews.
    $22.00
    -
    $32.00
  • strand superheroes routine set | normcore shampoo, conditioner + superfruit star + perk up + wizard
    save$29
    strand superheroes routine set

    normcore shampoo, conditioner + superfruit star + perk up + wizard

    Rated 3.7 out of 5 stars. 3 reviews.
    $118.00
    $147.00
  • perk up | dry shampoo sample set
    perk up

    dry shampoo sample set

    Rated 5.0 out of 5 stars. 2 reviews.
    $10.00
  • perk up plus | extended clean dry shampoo sample set
    perk up plus

    extended clean dry shampoo sample set

    Rated 0.0 out of 5 stars.
    $12.00
  • midnight mender | overnight strength repair treatment mask
    midnight mender

    overnight strength repair treatment mask

    Rated 4.9 out of 5 stars. 338 reviews.
    $44.00
  • the comeback crew | strengthening repair hair mask + treatment duo
    save$18
    the comeback crew

    strengthening repair hair mask + treatment duo

    $70.00
    $88.00
  • perk up ultra | oil control dry shampoo sample set
    perk up ultra

    oil control dry shampoo sample set

    Rated 5.0 out of 5 stars. 1 reviews.
    $12.00
  • super-sized signature set | normcore shampoo and conditioner + soulfood mask
    save$38
    super-sized signature set

    normcore shampoo and conditioner + soulfood mask

    Rated 4.6 out of 5 stars. 10 reviews.
    $114.00
    $152.00
  • the kure | intense strength repair mask
    the kure

    intense strength repair mask

    Rated 4.9 out of 5 stars. 1074 reviews.
    $14.00
    -
    $64.00
  • the kure | strength repair shampoo
    the kure

    strength repair shampoo

    Rated 4.9 out of 5 stars. 2317 reviews.
    $13.00
    -
    $77.00
  • the kure | strength repair conditioner
    the kure

    strength repair conditioner

    Rated 4.9 out of 5 stars. 1891 reviews.
    $13.00
    -
    $77.00
  • soulstruck | nourishing dry hair mask
    soulstruck

    nourishing dry hair mask

    Rated 4.9 out of 5 stars. 353 reviews.
    $17.00
    -
    $32.00
  • soulmate-level masks | soulstruck + soulfood mask duo
    save$10
    soulmate-level masks

    soulstruck + soulfood mask duo

    $58.00
    $68.00