which amika dry shampoo should I use?
ring, ring! your perfect dry shampoo match is on the line. pick up for your perfect style-extending, clean-feeling dry shampoo–now in 3 unique and powerful formulas. while all 3 offer plenty of perks, each clinically proven formula delivers its own bevy of benefits. so, which do you reach for when your strands are calling for a refresh? read on to discover your between-wash-day match.
in this article:
- perk up dry shampoo: the first fresh caller
- perk up plus dry shampoo: ring in even more clean
- NEW perk up ultra dry shampoo: please hold for oil control
perk up dry shampoo: the first fresh caller
roots need a refresh between washes? love traditional dry shampoo and our signature scent? looking for an extra lil ‘oomph’ between wash days? if you prefer to keep it classic, then our original perk up dry shampoo is for you. here’s the low-down on this chart-topper:
our classic root refresh
- #1 prestige dry shampoo in the US.* (yes, it’s that good!)
- our fan-favorite, bestselling formula refreshes roots with a voluminous ‘oomph.’
- ideal for: strands calling for shampoo 3-4x per week.
- 92% say perk up original left hair smelling clean and refreshed.**
this perk up is powered by:
- rice starch (no aluminum here): helps to absorb oil and restore hair’s ‘oomph.’
- sea buckthorn: our signature ingredient that’s loaded with vitamin C, A, fatty acid omega 7 and antioxidants making it the ultimate holy grail ingredient for hair + scalp.
*Circana, U.S. Prestige Beauty Total Measured Market, Hair Product Sales for 5.3oz size,12 months ending December 2023.
** based on consumer testing of 53 participants.
perk up plus dry shampoo: ring in even more clean
want to skip wash day, but not fresh style? love a dry shampoo that leaves no residue behind? dial perk up plus extended clean dry shampoo for a wash-day extension! this lightweight formula lets you extend time even further between wash days without any buildup. we’ll break it down for you:
style extension, dialed up
- our revved-up formula revitalizes the roots and boosts time between wash days.
- ideal for: strands calling for shampoo 1-2x per week.
- 94% said perk up plus extends time even further between washes than other dry shampoos.*
this perk up is powered by:
- arrowroot powder: native to rainforest habitats, this powder is highly absorbent and soaks up excess oil.
- sea buckthorn: our signature ingredient that’s loaded with vitamin C, A, fatty acid omega 7 and antioxidants making it the ultimate holy grail ingredient for hair + scalp.
- mandelic acid: a gentle AHA that helps the scalp stay balanced.
*based on feedback from a 2-week survey with 52 participants.
NEW perk up ultra dry shampoo: please hold for oil control
is your extra oily scalp calling for more? want to give oil-slicked strands the busy signal? pick up for clinically proven oil removal* with this NEW extra-strength formula, perk up ultra oil control dry shampoo, designed for those who wash their hair daily (or every other day) and are ready to hang up on feeling greasy. here’s how ultra stacks up:
powerful oil removal on speed dial
- our newest, freshest formula is clinically proven* for supercharged oil control.
- ideal for: strands that demand a wash 4+ times per week.
- clinically proven to remove more oil than our traditional dry shampoo**
- 87% said perk up ultra helps control oil.†
this perk up is powered by:
- tapioca starch: refreshes roots and absorbs oil from the scalp.
- sea buckthorn: our signature ingredient that’s loaded with vitamin C, A, fatty acid omega 7 + antioxidants making it the ultimate holy grail ingredient for hair and scalp.
- bamboo stem extract: absorbs sweat and sebum while removing odor from the hair and scalp.