featured

verifying amika's sustainability credentials with Provenance®

As amika continues moving forward on our sustainability journey, we want to ensure we’re keeping you...
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title image of amika's corporate social responsibility sustainability report 2024
amika universe

our 2024 sustainability + social responsibility report is in!

let’s be honest…when it comes to the environment, the beauty industry can be an ugly place. we took ...
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4Ocean x amika
amika universe

amika x 4ocean: making waves for a cleaner planet

as a friend to all hair and a proud pal to the planet, we’re continuously seeking out ways to reduce...
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amikaverse roblox game
amika universe

meet us in the amikaverse: experience amika in roblox

prepare to blast off into the amikaverse! we’re launching our first-ever video game experience on Ro...
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amika holiday value sets
new

a galactic guide to our holiday gift sets

transportation to the amikaverse is boarding and ready for blast off! this is your one-way ticket to...
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power hour curl refreshing spray
how to

how to bring your curls back to life: power hour curl refreshing spray

Keeping waves, curls, coils, and kinks poppin' in between wash days can be quite the feat. Dryness, ...
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high tide deep waver before and after
featured

our award winning tool for the easiest beach waves

Do you strive for that “lived-in” look featuring textured waves and a little bit of bed head? Well, ...
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reset shampoo and conditioner with ingredient highlights sitting in front of pink background
products

a scalp detox must-have for happy hair + scalp

we spend a lot of precious time (and money!) on our faces. you know the drill: cleanse, moisturize, ...
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perk up dry shampoo
products

4 perk up dry shampoo questions answered

photo by wes.orians National Dry Shampoo Day is here! In our opinion, it’s an underrated holiday. ...
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headstrong intense hold hairspray and fluxus touchable hairspray
products

heist molding blend has been discontinued: here's what to use instead

Have you ever heard the saying ‘out with the old, in with the new’? Transparency has always been an ...
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hair blow dryer brush 2.0 and brooklyn bombshell blowout spray
how to

how to get a salon blowout at home

That feeling after a coveted salon blowout is truly a feeling like no other. A blow dry is different...
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finger scooping soulfood nourishing mask out of jar
how to

how to fix dry and damaged hair

Alright y’all. We’re in the dead of winter here in Brooklyn, so you know what that means. Layers and...
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what is your scalp life infographic
featured

detox collection spotlight: how to achieve a happy + healthy scalp

Here at amika, we are a friend to all. A friend to hair, hairstylists, to her, him, you and them. We...
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