featured
how to get Chappell Roan’s award show style
we’ve got the scoop on the steps and formulas Chappell Roan's stylist, Dom Forletta, used to style C...
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featured
get the NYFW look: amika x Evanie Frausto at Sandy Liang F/W 2025
picture this: you’re fresh off the subway, bundled in layers, and your strands are tousled from the ...
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how to get Chappell Roan’s award show style
we’ve got the scoop on the steps and formulas Chappell Roan's stylist, Dom Forletta, used to style C...
readArticle
amika universe
our 2024 sustainability + social responsibility report is in!
let’s be honest…when it comes to the environment, the beauty industry can be an ugly place. we took ...
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amika universe
amika x 4ocean: making waves for a cleaner planet
as a friend to all hair and a proud pal to the planet, we’re continuously seeking out ways to reduce...
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amika universe
meet us in the amikaverse: experience amika in roblox
prepare to blast off into the amikaverse! we’re launching our first-ever video game experience on Ro...
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new
a galactic guide to our holiday gift sets
transportation to the amikaverse is boarding and ready for blast off! this is your one-way ticket to...
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how to
how to bring your curls back to life: power hour curl refreshing spray
Keeping waves, curls, coils, and kinks poppin' in between wash days can be quite the feat. Dryness, ...
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featured
our award winning tool for the easiest beach waves
Do you strive for that “lived-in” look featuring textured waves and a little bit of bed head? Well, ...
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products
a scalp detox must-have for happy hair + scalp
we spend a lot of precious time (and money!) on our faces. you know the drill: cleanse, moisturize, ...
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products
4 perk up dry shampoo questions answered
photo by wes.orians
National Dry Shampoo Day is here! In our opinion, it’s an underrated holiday. ...
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products
heist molding blend has been discontinued: here's what to use instead
Have you ever heard the saying ‘out with the old, in with the new’? Transparency has always been an ...
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how to
how to get a salon blowout at home
that feeling after a coveted salon blowout is truly a feeling like no other. a blow dry is different...
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