amika universe

featured

meet João Incerti, the artist behind our 2026 holiday haircare sets

joy is at the heart of amika, every day of the year + during the holiday season, we turn the volume ...
Read Article
Viewing 12 of 60 articles
amika universe

support and educational resource for the AAPI community and allies

amika stands with the AAPI community and will continue to denounce racism of any kind. Our hearts an...
readArticle
amika universe

an interview with amika’s sustainability specialist

Happy Earth Day! For those of you who know us, you know that going green is one of the top initiativ...
readArticle
amika universe

what is sea buckthorn berry? and how we're sourcing it sustainably

When you look at our ingredient lists, you may notice yourself always coming across “sea buckthorn b...
readArticle
amika universe

busting myths about purple shampoo

If you’re thinking about going blonde, it is no small feat! And if you have been blonde before or ar...
readArticle
amika universe

hair diaries; harry's relationship with their hair

Hi there, friends! Here at amika, it’s important that you know you will always have a friend in us. ...
readArticle
amika universe

Black-owned brands to shop

In June, we shared a resource for all of our friends on how to support the BIPOC community. This inc...
readArticle
amika universe

how to earn points and redeem free gifts with amika

Let’s be friends...with benefits! You can now sign up for our loyalty program where the more you spe...
readArticle
amika universe

all hair is welcome; celebrating friendship, inclusion, and diversity with amika

Hi there! We wanted to take a moment to reintroduce ourselves. We’re amika, and it’s important that ...
readArticle
amika universe

7 LGBTQ-owned Brooklyn businesses

Being a Brooklyn-born brand means a lot to us. We love drawing inspiration from our Brooklyn neighbo...
readArticle
amika universe

amika is now certified Clean at Sephora

As a brand and a friend to the planet, it’s our job to take action. We understand that we make a lar...
readArticle
products

un.done volume and matte texture spray had a glow up for good

To celebrate another year of  partnership with HairToStay, we’ve created a limited-edition version o...
readArticle
amika universe

how to clean your amika hair tools

you’ve discovered your perfect-fit products, locked down your wash routine...but your strands don’t ...
readArticle