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how to
blonde collection spotlight: how to keep your blonde brass-free
Here at amika, we are a friend to all. A friend to hair, hairstylists, to her, him, them, and you. W...
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how to
how to deeply moisturize your curls, coils + kinks
Welcome to our curly hair routine series!
Textured hair needs 4 main things to thrive: styling, st...
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how to
scalp is skin too, how are you taking care of yours?
By now, most of us have heard of “double cleansing” when it comes to skin. Generally, an oil-based p...
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how to
how to deeply cleanse your curls, coils, and kinks
photo by healthy_is_the_new_black
Welcome to our curly hair routine series!
Curls, coils, and ki...
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how to
wedding + prom hairstyles
The month of May means party season is about to begin. We’re talkin’ weddings, proms, and bacheloret...
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inspiration
amika goes behind the scenes of the Met Gala 2023
photo: Getty Images + John Shearer
One of the biggest nights of fashion has come and gone once agai...
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how to
3 ways to prep your wedding hair
Dust off your something old, something new, something borrowed, and something new--wedding season is...
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how to
how to maintain your hair color and highlights
For our newest launch (welcome to the world fadeblock pre-shampoo color seal!), we asked our friend ...
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how to
end-of-summer hydrated hair routine
August has entered the chat: Aka. that transitional time where you don’t know whether to slather on ...
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how to
A-train: 5 steps to a bright blonde blowout
Welcome to A-train tutorials, an educational monthly series (inspired by a true hub for all New York...
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products
multi-mask your way to the hair of your dreams
Popsicles, soft-serve ice cream, sweating in Central Park, humid subway stations...sounds like New Y...
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how to
how an amika friend found her perfect routine for healthy hair
Today, we thought we would do a little q+a, which isn’t really something we’ve done here yet on The ...
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