Did you know that 80% of the 35 million tons of plastic the US produces each year ends up in landfil...

We don’t know about you, but as summer starts to slowly wind down—even if New York weather says othe...

For those who didn’t know, amika now has a hyaluronic acid-infused hydration collection (AKA, our hy...

Leave-in conditioners are not new in any way, shape, or form, to the hair industry. However, with so...

Let’s be friends...with benefits! You can now sign up for our loyalty program where the more you spe...

We all have that one OG product that has a permanent spot in our shower. You know the one… it’s prob...

strands falling flat? are your roots struggling to lift and *really* hit those high notes? maybe you...

If you’re someone that has fine hair, you know how much of a struggle it can be to get your strands ...

It’s a fact: stylists are bona fide multi-taskers. Always balancing many different things at once wh...

As a professional-grade brand, we feel incredibly lucky to have the ability to consult the experts o...

You know what they say…new year, new hair (okay, maybe only we say that). But really, the start of a...

Keeping waves, curls, coils, and kinks poppin' in between wash days can be quite the feat. Dryness, ...