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quench your strands with the best hydrating hair mask
We all have that one OG product that has a permanent spot in our shower. You know the one… it’s prob...
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how to add volume to your hair
strands falling flat? are your roots struggling to lift and *really* hit those high notes? maybe you...
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how to revive flat + limp hair: a guide
If you’re someone that has fine hair, you know how much of a struggle it can be to get your strands ...
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for the pro's: how to use the kure multi-task repair treatment in salon
It’s a fact: stylists are bona fide multi-taskers. Always balancing many different things at once wh...
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dream routine: our stylists sound off
As a professional-grade brand, we feel incredibly lucky to have the ability to consult the experts o...
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meet amika's 3D daily thickening treatment
You know what they say…new year, new hair (okay, maybe only we say that). But really, the start of a...
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how to bring your curls back to life: power hour curl refreshing spray
Keeping waves, curls, coils, and kinks poppin' in between wash days can be quite the feat. Dryness, ...
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guide to protecting everything from the summer sun
Ahh…summer. There are endless pros to the warm weather season (hello beach days and sundresses!), bu...
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4 steps to helping your blonde, silver, and gray hair recover from summer damage
Let’s be honest, no two haircare routines are the same. They’re customizable, unique, and curated fo...
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a handy guide to our detox collection
You may have seen that we recently added two new additions to our detox collection; reset clarifying...
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which amika hair oil is best for me?
As winter forges on, it’s natural to start curating a more potent, hydrating hair product routine. T...
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beach wave fails and how to avoid them
Beach waves are to summer what florals are to spring, not groundbreaking, but essential nonetheless....
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